Your opportunites.
So much more than just a test event! We see our partners as ambassadors of their brand – and thus create unique opportunities to get involved.
Use the bike festa to not only create brand awareness, but true brand loyalty. Showcase your portfolio and your brand values in our one-of-a-kind expo setting – through exciting formats, creative activities, and B2B incentives.
We support you every step of the way.
- Unique atmosphere in the heart of Bressanone
- Experience bikes & equipment in many ways
- Exchange & enjoyment
- Stage for brands & visions
- Impressive productions
- Inspiration & encounters
- Hub for brands
- Expertise & infrastructure for B2B initiatives
- Training, events & productions
- New test routes with a pleasure factor
- Guided tours
- Enjoyment & fun
Expo Area
Your stand in the heart of Brixen’s beautiful old town.
Opening hours
Thursday 17/09 – saturday 19/09/2026: 9 am – 6 pm
Sunday 20/09/2026: 9 am – 4 pm
Set-up and dismantling
Set-up: Wednesday, 16 September 2026 (8 a.m. to 5 p.m.)
Dismantling: Sunday, 20 September 2026 (from 4 p.m.)
Area A
Domplatz, Hofburgplatz
75 € per m²
Area B
Albuingasse, Hofgasse, Kl. Graben, Regensburger Allee, Hartmannplatz
65 € per m²
plus 550 €: Service flat rate
- power connection
- Basic security: general control service in the Expo Area
- Access to exhibitor parking lot (control service)
- Waste disposal and cleaning of the event area
- Brand-related advertising tax
Security service
Area Expo
The exhibition area will be monitored at night from Wednesday, 16/09/2026, at 6:00 pm to Sunday, 20/09/2026, at 9:00 am.
Exhibitor parking
The exhibitor parking lot will be monitored 24 hours a day from Tuesday, 15/09/2026, at 6:00 pm to Monday, 21/09/2026, at 8:00 am.
Questions? Answers!
bike festa Südtirol is more than a classic bike festival. The event celebrates the diversity of cycling across all product groups – gravel, (e-)MTB, touring, urban, and kids – and offers a brand and cycling experience that goes far beyond a classic bike event.
Brixen fuses urban flair and unspoiled nature, is shaped by sports and culture. It’s a bustling city and a city of ease. The bike festa reflects all of that with manifold unique experiences.
brand festa: Expo Area
In the heart of the old town, we embed your stand into a lively setting – including art & kids areas, as well as culinary and aperitivo spots. If you fancy joining a program highlight, setting up a fun treasure hunt through the city, or sponsor a brunch, do get back to us!
ride festa: Tours+
On our new routes (for every bike type and skill level) in and around Brixen or on the Plose, everything is possible. They take you to wine taverns, where we could set up special activities; and through the vineyards, where a food truck could fuel the rider as a surprise stop. Of course, you can also host a ride or send brand ambassadors along for the tour. We’ll support you as best as possible!
people festa: Pure brand experience!
We understand our partners as their brand’s ambassadors. So feel free to bring your brand to life: in the Innovation Gallery we present pioneering projects and prototypes, concept bikes, and futuristic designs. We’re also looking forward to your films for the Film Night and inspiring talks with testimonials, travellers, or brand insiders.
gusto festa: Enjoying with you!
The rich and joyful South Tyrolean lifestyle is the hallmark of the bike festa. Our culinary partners – farmers, wine taverns, and more – are happy to collaborate with you to create special experiences: from wine tastings with Schlutzkrapfen to baking energy bars together.
The bike festa Südtirol is aimed primarily at guests from the DACH region – Germany, Austria and Switzerland. Brixen is one of the first destinations on the southern side of the Alps and, thanks to its location just beyond the Brenner Pass and right at the Brenner motorway and railway line, is quick and easy to reach. YET, the event is not only for travellers: it is designed as an inclusive celebration of all the facets of cycling – from gravel bikes to e-MTBs, from family outings to sporting challenges. Thus, equally important is the local community that we involve with special formats and initiatives. The whole of Brixen will be ready to dive into the bike festa.
With the bike festa Südtirol, we extend the cycling season. The indulgent months of September and October are maybe the best time for cycling in and around Brixen with the stunning autumn colours, mild temperatures, and harvest season.
